A collection of UX design projects showing the problem, how it was solved, and the results.


Designed Quatt website and it’s sales conversion funnel leading to €15k p/m sales in the Netherlands.
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Designed from scratch one of biggest B2B e-commerce platform in Thailand.
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Designed a B2B assessment and advisory service to help Rabobank’s clients decrease their CO2.
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I mainly work with (but not limited to) startups and medium-sized companies, especially product teams that need to move fast, improve usability, or optimize conversion.Whether you’re launching an MVP, redesigning a feature, or scaling an existing product, I adapt to your stage and needs.
I do both, and each requires a different strategic toolkit:
For Existing Products (Optimization): I use behavioral data, heatmaps, and multilingual user testing to identify exactly where users are dropping off or losing trust. This is my Impact Accelerator track, where the goal is immediate ROI.
For New Products (Validation): My focus is on risk mitigation. I help you move from a "gut feeling" to a validated roadmap. Using my Validation Sprint, we test core assumptions with native-market users before you invest in development, ensuring you don't build a product nobody wants.
I can work on a hybrid model or remotely.
I’m based in Brussels so I can work on a hybrid base if the customer is based in Belgium or nearby. Alternatively, I can also work fully remotely with teams worldwide.I’m comfortable collaborating async or joining your existing tools and rituals (Slack, Figma, Jira, Notion, etc.).